Base CRM has received a lot of positive feedback, and it is considered to have some of the best CRM tools available on the market. Unlike other CRM programs, Base CRM is an all-in-one sales platform that a number of well-known companies have used and reported success with. In order to prove to new companies that it is worth purchasing, Base CRM has a free demo, and people will be able to witness what it does before actually purchasing it. The three areas that Base CRM provides tools in are manage, accelerate, and transform. The manage area will allow people to track leads, mobile sales management, sales management, and customer management. When it comes to transforming, the following tools it provides are sales reporting & analytics, sales forecasting, win rate optimization, and sales intelligence. The tools that can help accelerate a business are native automatic dialer, email intelligence, and lead prioritization.