KANA offers customer engagement optimization solutions. The company works with thousands of customers in hundreds of countries across the world. Customer engagement is the key focus of their products, including KANA Enterprise. This CRM system enhances web experiences for customers, improve agent experiences, and provide superior social experiences. Social media is integrated into the customer experience, and companies can keep track of the comments interested consumers are making regarding their products. In today's mobile world, the Mobile Experience service offered by KANA will allow companies to bring their self-service capabilities to smartphones and other mobile devices. The omni-channel capability ensures that your brand and services are presented in a consistent manner. Whether targeting the web, mobile devices, social media, or the contact center, KANA Enterprise looks to ensure a steady, uniform presentation standard is maintained.