Streak offers its pitch plainly and clearly: it is CRM software (customer relationship management) delivered right to your inbox. Most CRM platforms require a separate application and form of access, but Streak integrates itself immediately into your daily workflow by sending its information to your inbox, where it can be useful quickly. As a Gmail plugin, Streak offers its users several powerful features in a format they'll already be familiar with using - significantly decreasing the learning curve and necessary time investment to learn new CRM software. Streak's benefits lie in its lean, efficient package and clean, clear UI. Users will be able to seamlessly work the plugin into their daily Gmail routine, offering them the power and flexibility of excellent CRM software with the ease of access that Gmail offers. Streak promises that its users will be able to run an entire business from their inbox - and with its wide array of features, it's not hard to see how that would be done.