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Businesses that want to optimize their engagement with customers turn to Kana, a cloud-based CRM solution that improves processes, optimizes the workforce, and creates an enriched customer experience. Kana Express offers customer service solutions for mid-sized businesses that integrate with the Web and social networks to make agents accessible and informed. Kana Enterprise supports big business, creating a seamless customer interface across multiple channels and service levels. Kana features solutions for case management, the voice of the customer, enterprise feedback, social media monitoring, text analytics, and more. A Web-based self-service interface improves efficiency by providing customers solutions without interacting with customer service teams. In fact, Kana can reduce contact center phone calls by up to 80 percent.