Highrise CRM is one of the best CRM software companies in the business today. They specialize in creating solutions for small businesses and new, startup companies. CRM stands for customer relationship management. The different in Highrise CRM is that they create software that is intuitive and easy to use. They want every client to be able to benefit from their software right away with little to no learning curve. With Highrise CRM software you will never let a lead fall through the cracks again. You can keep track of all important follow-ups. The software can even assign tasks to specific employees. The program can also help you to send mass emails to clients and customers. CRM software from Highrise will allow you to keep track of customer interactions. This can in turn have a huge impact on the quality of your customer service. Better customer service means customer's will return.