Close.io is always looking for ways to help other businesses become more efficient. Efficiency in the modern business world is all about finding customers in the cheapest way and ensuring that customers are taken care of in a way that makes sense. Without good software to help, it is quite difficult to manage relationships in a competitive way. This is where Close.io comes into play. The company has developed CRM software specifically geared toward the needs of startup businesses. Close.io's startup CRM software tools allow companies to prioritize their most important clients. Every time a company makes contact with a client, the software will make a note of that encounter. Automatic messaging can ensure that companies never lose contact. At the end of the day, using software like Close.io can help a startup prosper in comparison to its competitors, who may not take customer relationships seriously enough.