Buzzstream
Buzzstream developers have built a customer relationship management tool primarily for marketers. The software offers research, connection and management modules for every aspect of an influencer-based marketing campaign. The research module assists marketers in researching top influencers for their client products and brands. By sifting through social profiles, visitor metrics and other quantitative measures, the module recommends influencers in order of priority. The connection module automatically stores every interaction so that marketers do not have to search for a tweet or post. Finally, the management module provides a centralized database that is available to all marketers within the department. Buzzstream's software package comes with full-service support, tutorials and select free tools and a trial period. The team recommends using Buzzstream for digital public relations, SEO link building and content promotion. Buzzstream's software builds a buzz for clients and helps marketers manage all relationships as well as monitor analytics.