Regardless of a company's industry, keeping track of clients and maintaining sales organization is important. To better organize your clients and sales efforts, using a CRM program could end up being helpful. If your are looking for a new CRM program, a great option would be to look into the product provided by Base CRM. This CRM program can be used to keep customers organized, make decisions about when to contact customers, and even be used to determine which customers and strategies had the best results. Users of the Base CRM software have reported great results thus far. On average, customers of the Base CRM program have reported a 50% increase in response times and new lead generations. Customers have also reported up to an 80% increase in revenue as a result of the software. Another advantage of Base CRM is that it can be free with the trial program.