Buzzstream is the name of a customer relationship management software that makes business and data analysis all the easier for users. Buzzstream is a software application that is made for helping brands and agencies build all of the necessary relationships they need in order to conduct business. Marketers are taking to computers and technology more and more and because of the increase in content marketing, it becomes crucial for businesses and brands to maintain relationships with other groups, clients and customers as well as drive up traffic. Getting attention is the most important thing and there are many ways in which to do this such as through search engine optimizing. This is where users add keywords to their website or brand and when people type in those words in a search engine, the brand will be among the first results to appear. This will help build a reliable consumer base.