The aim of Hubspot CRM is to assist the user in gaining more conversions without as much hands-on labor. The CRM solution has been design for accurate tracking and organization in order to facilitate a better rate of growth for the user's overall sales flow. To reduce the steepness of the learning curve, the CRM has been specially designed so that users without an extensive background in IT can become acclimated to it relatively quickly. The solution can be customized and automated to remove the need for manual data entry as well. Hubspot's CRM solution is free, and the rights to use it without costs do not expire.