Bring your sales efforts into a centralized pipeline that is easily understood by the employees who push customers through it with Pipedrive, the best small business CRM software. Rather than manually making calls, crafting and sending emails, and texting customers, Pipedrive first works by planning activities. After they're set up, Pipedive performs them automatically, all the while meaningful conversion and financial data are observed, the placed into graphs and charts for easier consumption. Prospective customers that warm up to the idea are placed on a sales list, where potential leads are sorted by urgency or their monetary value, from which employees contact them and try to get them to purchase something. These processes are performed over for customers that haven't been converted to sales yet, along with new prospects that might be interested in your company's offerings. Fortunately for the business that trust Pipedrive, it's easy to use, based on activities, and is made custom seamlessly.