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Effective client relations management is vital for a small business. A growing number of small businesses are relying on CRM software. Zoho is considered the best small business CRM software on the market today. There are a number of key reasons why Zoho tops the list. First, Zoho is considered the best small business CRM software available because it is geared specifically for smaller ventures. Zoho CRM software is not designed for all types of businesses, something that does not completely meet the needs of a mall venture. It is perfectly suited for a small business. Second, the user-friendly interface is another reason why Zoho is ranked as the best small business CRM software available today. The software is easy to master and requires little training to effectively utilize. Cost is yet another reason Zoho CRM garners top marks. The software is highly affordable and is more cost-effective than the competition.