Insightly is one of the rarest examples of small business customer relationship management software for one reason, and that is their tiered pricing structure that allows the service to be used by brands of any size. Even brands that have just started and have only two employees or less can take advantage of the software, and at that level the software is entirely free. If the business is successful and grows to more than two employees, a paid tier will be activated that includes even more functionality. Every tier within their product line includes some of the most advanced lead tracking and project management tools on the market. It also offers a number of account integrations so brands won't have any issue getting the software included with their existing processes. To make sure their clients are protected from malicious activity, all communications are encrypted using some of the most powerful methods available.