Sugar CRM is one of the leading small business CRM programs available on the market today. Sugar provides business owners with a more intuitive, customizable CRM program. Sugar CRM features automation for business processes and marketing processes to ensure that no task goes undone. This CRM also features an innovative user experience that allows leaders to effectively engage with potential customers every time that communication is made. Business leaders have the opportunity to not only use templates within the program, but also create individualized, custom templates. Every time access is made in the Sugar program, the program is always consistent, even when accessed on a mobile device. Sugar CRM provides a consistent program that allows business leaders to truly focus their attention where it is needed to grow their business.