Insightly CRM software aims to allow small business owners to navigate the oftentimes confusing and mazelike world of customer relations databases and management with ease. Offering integration with social and mobile platforms, Insightly integrates itself into a small business owner's life rather than becoming an extraneous chore, ensuring that the essential tasks of CRM are completed completely and consistently. With project management, activity tracking, milestone comparisons, business reports, and integration with several powerful and ubiquitous applications (including Evernote, Google Apps, Mailchimp, Microsoft Office, and more), Insightly offers a CRM tool that is not its own language to learn - rather, its learning curve is a simple and approachable affair, leaving small business owners to focus on their products and services rather than managerial tasks like customer relations management. Insightly is a smart, modern approach to CRM, allowing businesses of any size to maintain and manage their presence in a highly competitive marketplace.