#2 of 10 Best Small Business CRM Software of 2015 - Sharp Spring CRM has powerful built-in features that help sales staff optimize and increase their marketing campaign efforts. Sharp Spring helps increase the number of leads with features such as Anonymous Visitor Identification which identifies 98% of unknown web traffic. Information provided by Visitor ID includes name, email, phone, pages visited, search terms and company profile. Campaign Optimization features optimization for Google Adwords, conversion analytics, SEO tools, Web analytics and campaign tracking The form builder auto-completion feature improves web conversions. Other tools include AFDC, WebEx, and GTM, integration. Sharp Spring automates email by attaching actions and triggers based on the behavior of users to email campaigns.