Capturing leads is an important component of Propertybase's CRM software. Real estate companies thrive on leads that are created through personalized email campaigns and other marketing tools. Propertybase's primary focus however is listings and inventory management. Customized workflows make it easy to track leads and connect with potential clients. The 360 overview of client activities does provide a comprehensive snapshot of the clients' needs to be able to anticipate them. Propertybase provides the tools that real estate agencies need to track all documents and payments easily. Comparable Market Analysis (CMA)is easily done and distributed to the in-house network or to agents in the field. Automatic alerts provide agents will critical information to pursue leads quickly. You don't have to list properties separately anymore with Propertybase. You can now push listings to over 180 portals at the same time maximizing exposure. MLS integration and powerful listing searches make websites more responsive to use.