Rethink CRM is a customer relationship management software developer that primarily works within the real estate industry as a provider of technical solutions. By developing software solutions for issues that real estate professionals regularly face on a daily basis, Rethink CRM has managed to establish itself as a clear supporter of those in the real estate industry. Unlike other businesses, real estate is intrinsically tied to relationships with consumers, which makes having an effective customer relationship management system all the more important. With that in mind, Rethink CRM has developed its system to be quick and easy to use. In addition, they've incorporated a comprehensive set of features into their system that make full use of the cloud. By working with the cloud, Rethink CRM is able to ensure that real estate agents can access their valuable information at a moment's notice, even if they're away from the office.