Used by more than 1,000 real estate offices in a multitude of nations, the Propertybase customer relationship management software assists offices engaged in real estate development, residential property sales and commercial real estate transactions. This cloud-based program contains features that help automate daily work flows. For instance, Propertybase permits companies to customize strategies for keeping in touch with customers and prospects. Easily-used templates allow a rapid response to correspondence. Special sections help monitor and track property closings in detail. Other screens in the software program assist firms in conducting more effective marketing campaigns. A virtual "front desk" enables sales agents to manage leads derived from multiple sources, including social media sites. A "reach" feature helps agents launch email promotional campaigns. With the assistance of this useful program, a firm can assemble documents and photos relating to a specific property in a single location, and publish the information seamlessly online.