One of the features to look for in the best online CRM application is customer relations. When businesses focus more on selling and advertising online, then the application needs to organize leads and contacts while offering strategies for reaching as many people as possible. The application should have ways to sort through sales and keep reports of past revenues so that the business has an idea of what to expect in the future. The companies below have been reviewed based on a wide range of qualitative and quantitative statistics. In some cases, variable listing fees effect position on this list; however only highly-regarded firms are accepted through our review analysis. Learn more about our ranking process here.