Infusionsoft
Since 2001, Infusionsoft has been providing smart solutions to empower enterprises through customer relationship management and marketing automation. Infusionsoft started out as eNovasys; by 2005, the company had more than 500 clients and was making nearly $2 million in annual revenue. Five years later, Infusionsoft had grown to 130 employees providing support to more than 6,000 clients. These days, Infusionsoft is one of the most respected names in cloud CRM solutions for small business owners. Aside from marketing automation and cloud-based CRM platforms, Infusionsoft also offers e-commerce solutions as well as payment acceptance and processing apps. The flagship product developed by Infusionsoft is the Small Business CRM software, an elegant solution that captures and organizes information collected from every customer interaction, including mobile calls and text messages. The CRM segmentation feature offers an insightful look at customer demographics for the purpose of designing effective marketing campaigns that can result in greater conversion rates.