The internet has provided a wealth of options for customer engagement. Online CRM software that is versatile extends this reach further with cloud platforms syncing to social media. Infusionsoft has developed a solution that captures organic leads from visiting website prospects. This translates to never missing opportunities to make a sale and increase conversion rates. Clients will have access to an eCommerce platform that integrates with user-friendly options. Managers can measure how sales teams are submitting contracts and closing them. Customer support can be monitored to gauge consumer satisfaction. A feature lets departments know if the email campaign is successful with three categories of: opened, unopened, and clicked. This makes follow-up with another channel focused. Prices are a boon for brands as well with basic features included such as CRM and marketing automation. Additional features clients can add include eCommerce and sales automation. Five packages will deliver a powerful CRM strategy every time.