Salesforce.com practically invented online CRM. They certainly revolutionized it and made it a going concern that continues to grow more than 15 years after they got into the market segment. The customer relationship management tools available at Salesforce.com are many and varied. It is one thing to be able to keep track of your conversations with a prospect or customer. It is quite another to be able to forecast your sales pipeline by quarter. With Salesforce.com, you can do all of that and more. CRM companies all have their focus markets. Some aim at small operations. Others are targeted at enterprise organizations. Salesforce.com can be used effectively by any size of sales team. If your department's numbers need help, Salesforce.com is definitely worth a look.