SalesOptima is a leading enterprise CEM software. The software works because of its cost-effectiveness and the ease of implementation. Many companies today are reticent to put into place a new software program because they fear a drop in continuity. SalesOptima helps with this issue because the software is simple for almost anyone to use. It is software that's highly intuitive in nature. Smart employees can pick it up immediately, using it to perform better with existing consumers while also having more success bringing in new customers. SalesOptima's enterprise CRM software is designed to give companies total control over their customer acquisition processes. Whenever companies pick up a new customer, the first and most important question is how the company got that customer. SalesOptima allows companies to quickly and easily answer that question because they will have all of the information on those given customers.