Sugar is a customer relationship management software suite geared toward enterprise level businesses. One of their major offerings, Sugar UX, brands itself as being an individualized and transformed customer relationship management experience for users, providing a simple interface with mobile accessibility and social features that also optimize the business process. Another feature provided by the CRM software is Sugar PurePrice, which provides companies using the software with a free and clear price point that doesn't bundle secretive fees or force expensive upgrades on a business. The CRM software system brands itself as being innovative, flexible and valuable. Companies using any of a number of other customer relationship management suites can make a quick and seamless switch to the use of Sugar thanks to the implementation tools and support offered by the brand. Three software editions are provided by the brand, including Sugar Professional for small businesses, Sugar Enterprise for medium to large businesses, and Sugar Ultimate for very large businesses.