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Most examples of customer relations management software are nothing more than glorified databases of customer information, and they don't actually do anything to help streamline the communications between customers and brands. Bullhorn CRM takes a different approach, and it aims to be highly usable and influential on the way that businesses actually work. The software is based entirely in the cloud so it can be accessed from anywhere, and it includes so many automation features that it gives the sales staff the chance to build and improve client relationships while the software handles everything else. Bullhorn CRM provides a number of features that other CRM systems don't have, including relationship insights that showcase the most pertinent details of each client. This provides the user with a visual representation of the client through their most common practices, and that helps streamline communications with each individual client. The system also provides automatic data capture and sales pipeline management.