Marketo - #10 of Top Cloud CRM Applications

Marketo

Marketo is a fully featured customer relationship management, or CRM, package deployed in the cloud. Marketo is largely oriented towards marketing and automation more than direct sales through representatives. The software suite includes tools that can automatically watch and track leads almost anywhere to collect data that can be used to create highly targeted marketing campaigns. The software has other features that will make it simple to interact with customers on social media and through mobile devices. Marketo can provide automated analytical data that is invaluable for increasing sales. The program can turn some of that information into marketing and advertising campaigns to be deployed through email or even web-based advertisements. The cloud-based nature of Marketo means that it can easily be deployed almost anywhere without having powerful servers or a complex infrastructure in place. It can even be viewed partially on mobile devices. Marketo is one of the best cloud CRM software packages around today.