The trend-setting cloud platform is filled with potential that every brand wants to harness. It has the capacity to store unlimited data such as contacts, leads, and more. Tracking, monitoring, and forecasting are simplified with Infusionsoft CRM software. Clients can link conversations with teams in every department so everyone is on the same page in the sales pipeline. Managing contacts is critical with the ability to organize leads with streamlined uploads. Order metrics such as balances and items purchased can be used to build inventories proactively. More benefits include sourcing leads and assigning scores for the most active customers. Histories for tasks, website activity, and appointments are displayed on crisp dashboards. Mobile access lets sales teams edit, update, and export information in the field while maximizing the number of customer interactions. Infusionsoft uses a strategy known as segmentation with categories including demographics, purchases, lead scores, email clicks, and payment history.