AddressTwo is a CRM product that benefits businesses that process sales. This application has everything that a team will need in order to successfully produce sales while maintaining a high level of customer service. When business projects begin, marketing teams can operate the lead generation tool so that they can gather vital information about potential prospects. Once the program gathers a lot of information about different prospects, users can implement strategic marketing procedures to generate consistent sales. This is possible because AddressTwo is designed with follow-up tools that give business teams opportunities to market important products to a specific customer base.