Pipedrive offers an easy-to-use CRM solution for sales management that focuses on targeted actions. Its familiar user interface layout is easy to learn for any computer literate user, and the tracking data returned by basic queries is displayed clearly in easily comprehended terms. Pipedrive is able to be customized to meet nearly any sales-oriented business' needs, and its newest iterations are able to be integrated with a variety of accounting, content management, and even automated call distribution platforms. Advanced reporting and an excellent sales activity forecasting capability set Pipedrive apart from its competitors. The software can also be accessed via mobile applications for both iOS and Android devices for a mobile sales force.