Zurmo is a customer relationship management software tool. Zurmo is an open source application that has one distinct purpose and that is to help out business owners conduct business in the easiest manner possible. The app software is completely mobile, social and gamified, meaning it can be accessed by any hand-held device and used to communicate with people from anywhere in the world. In addition, it also readily updates whenever a new feature is going to be added and can maintain that platform while ensuring users that it doesn't break down when being upgraded. The app has some spectacular uses and features, starting with a tutorial to help newcomers understand how it works. With it comes the ability to communicate with partners and customers alike. Because of this, users can keep in touch with their audience, know what it is they want and adjust their program to fit those wants.