Freshdesk CRM has built-in phone and email features allowing for centrally storing such information. It assists its users in finding the best deals by lead scoring. By making it possible to store sales interactions, this systems also helps in having more relevant conversations with customers. Additional feature, email notifications, assists in staying on top of activities by sending real-time alerts when needed. Users can also keep track of sales activities better as Freshdesk CRM visualizes their sales pipelines. Additionally, there's a feature that tracks behaviors showing how engaged a user, or a company, is with various customers. Overall, it provides holistic views of customer interactions with users' businesses.