Zoho is one of the top CRM software companies in the industry today for its creativity and attention to detail. Zoho has made quite the name for itself and distinguished itself from its competitors in the market by going beyond the traditional approaches to CRM and really focusing on ease of use for its clients. In the process of integrating its clients' marketing, customer relations and lead generation efforts, Zoho is able to create user friendly and customizable CRM solutions that clients rave about. The firm receives very positive reviews and boasts a high number of repeat customers because it invests in doing its due diligence to find out what kind of customer relations data and strategies work best for the unique needs of each of its clients. Zoho understands the importance of steamlining the CRM process for its clients so that they can directly focus on other revenue generating activities.