CRM software represents a digital approach to managing the needs and wants of an ever evolving customer base. It has long been a part of business suites, and Oracle is known for bringing out some of the best CRM software in the industry. Oracle's Customer Relation Management suite offers a way to organize the marketing, commerce, sales, social, and service aspects of a business. It is designed to easily integrate with a wide variety of enterprise software solutions and help you provide a consistent experience to your customers in all aspects of your business. Using a CRM suite from Oracle is an excellent way to enhance your business' digital functionality.