Oracle CRM are professionals in the field of customer relationship management. They help brands give customers a seamless interactive experience, whether they’re on social media or mobile, or even in a physical store. The customer experience extends to customer service and online shopping, too. This is a huge help for companies - a majority of CEOs think that their companies are offering great customer service, but less than half of customers agree. A consistent cross-channel customer experience is integral to a modern brand’s success. Oracle helps businesses to create a strategy that puts the customer at the center. Most customer relationship management systems are limited and difficult to work with. Oracle, on the other hand, has a complete, integrated customer relationship management system to help streamline processes from marketing and sales to commerce and customer service. The tool can be used to handle specific business challenges or as a full-scale, comprehensive solution.